Non-Traditional Finalists

Grand LIA   |   Winners   |   Finalists

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Automotive
Entrant Product / Service Title
Forsman & Bodenfors, Gothenburg The new Volvo FH The Ballerina Stunt view details
Automotive Products
Entrant Product / Service Title
Leo Burnett Argentina, Buenos Aires Jeep GPS to get lost view details
Beverages - Alcoholic
Entrant Product / Service Title
Grip Limited, Toronto Kokanee The Movie Out Here view details
Publicis Italy, Milan Heineken The Real Master of Intuition view details
Branded Content
Entrant Product / Service Title
Mistress, Los Angeles Hot Wheels Hot Wheels For Real - Double Loop Dare view details
Confections/Snacks
Entrant Product / Service Title
Clemenger BBDO, Sydney Skittles Telekinize The Rainbow view details
Forsman & Bodenfors, Gothenburg Marabou Black Black view details
Cosmetics/Toiletries/Pharmaceuticals
Entrant Product / Service Title
Havas Worldwide Australia, Sydney Durex Durexperiment Fundawear view details
Guerrilla Marketing
Entrant Product / Service Title
Abby Norm, Stockholm Adobe Nordic Photoshop Live - Street Retouch Prank view details
iURL, Buenos Aires Advertisers Without Borders - Child Labor The Children NOTwork view details
Memac Ogilvy & Mather, Dubai Sawa Mninjah Rescue Radio, The Rescue Continues view details
plan.net/ serviceplan, Munich SWISS International Air Lines Instagram Takeover view details
Home Furnishings/Appliances
Entrant Product / Service Title
VCCP Madrid, Madrid DeS´S My Mattress Savings Bank view details
Interactive Installations
Entrant Product / Service Title
Ogilvy & Mather Amsterdam, Amsterdam IBM Aurora's Idea view details
Live Events - Beyond Advertising
Entrant Product / Service Title
Duval Guillaume Modem, Antwerp Coca-Cola Zero You have 70 seconds view details
Duval Guillaume Modem, Antwerp Febelfin (Association of Belgian Banks) Amazing Mindreader view details
Y&R Peru, Lima Skin cancer awareness The Solar BBQ view details
Public Service/Social Welfare
Entrant Product / Service Title
Loducca, São Paulo Shopping Villalobos Clothing Drive A Loja Vazia view details
McCann Madrid, Madrid Brunete Town Council Civic Awareness Campaign Poops Express view details
Ogilvy Indonesia, Jakarta Unicef Gotcha view details
Public Service/Social Welfare Campaign
Entrant Product / Service Title
Leo Burnett Melbourne, Melbourne SEEK Volunteer Volunteer to Promote Volunteering, Volunteer Your Voice, Volunteer to Promote Volunteering view details
Recreational
Entrant Product / Service Title
Ogilvy Paris, Paris Scrabble Scrabble WiFi view details
Utilities
Entrant Product / Service Title
Forsman & Bodenfors, Gothenburg E.ON Swedens largest energy experiment view details