Radio
Campaign
Finalist
Entrant:
Y&R New York,
New York
Campbell's Go
Campbell's Go
"Brian",
"Becca",
"Marty"
"Becca",
"Marty"
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Corporate Name of Client:Campbell's Soup Company
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Agency Account Director:Laurie Newsome
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Agency:Y&R New York , New York
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Global Chief Creative Officer:Tony Granger
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Chief Creative Officer:Jim Elliott
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Executive Creative Director:James Caporimo
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Creative Director:Robert Rooney
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Copywriter:Robert Rooney
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Executive Agency Producer:Letitia Jacobs
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Agency Producer:Craig Sklaver
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Description of the Project:
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Recent breakthroughs in Audio Technology allow us to hear the unspoken subtext underneath conversations between parents and teens when they talk about Campbell's Go Soup.'
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