Non-Traditional
Pet Products/Care
Silver Winner
Entrant:
Y&R,
Mexico City
+KOTA Adoption Service
+KOTA Adoption Service
"Ownerless Dog"
-
Corporate Name of Client:+KOTA
-
Client Account Director:Isaac Tawil Abadi
-
Agency Account Director:Lorena Ramos
-
Agency:Y&R , Mexico City
-
Global Chief Creative Officer:Tony Granger
-
Chief Creative Officers:Esteban Sacco
Rafael Barthaburu -
Group Creative Directors:Manuel Ortiz
Francisco Hernandez -
Creative Directors:Manuel Ortiz
Francisco Hernandez -
Associate Creative Director:Eumir Martinez
-
Copywriters:Diego Garcia
Ricardo Aleman -
Art Directors:Antonio Ramos
Eduardo Ramirez -
Production Company:HOME , Mexico City
-
Director:Luis Villalobos
-
Executive Producer:Ari Garza
-
Description of the Project:
-
+KOTA IS THE BIGGEST PET STORE RETAIL IN MEXICO WITH MORE THAN 240 STORES, IN HTEIR ATTEMPT TO SUPPORT DOG SHELTERS THEY DECIDED TO LAUNCH A LOW BUDGET CAMPAIGN IN THE MOS IMPORTANT CITIES OF THE COUNTRY .
-