Print
Consumer Campaign
Finalist
Entrant:
Leo Burnett Lisboa,
Lisbon
IndieLisboa 2013
IndieLisboa 2013
"Rocky",
"Cops",
"Rain",
"Chucky"
"Cops",
"Rain",
"Chucky"
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Media Used:Magazine
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Corporate Name of Client:IndieLisboa
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Agency Account Director:Tiago Reis
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Account Executive:Joana Duarte
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Agency:Leo Burnett , Lisbon
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Executive Creative Director:Luciana Cani
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Copywriters:Steve Colmar
Pedro Pinho -
Art Directors:Thiago Cruz
Leonardo Pinheiro -
Production Director:Cristina Almeida
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Illustrators:Bruna Guerreiro
Douglas Cardoso
Mariana a Miserável
Fábio Santos-
Description of the Project:
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IndieLisboa is the biggest independent film festival in Portugal. For its 10th edition campaign, the festival wanted to honor its 10 years of originality. So we created a print campaign inspired in a singular common sense: “Hollywood is running out of ideas”. The result was 4 different ads, illustrated by 4 different artists, each one exploring an overused hollywood formula such as the buddy cop movies, the endless franchises and the kissing- in-the-rain scene.
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