Grand LIA   |   Winners   |   Finalists

Radio
Campaign

Silver Winner

  • Smile
  • Big Smacking Kiss

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Entrant: Ogilvy & Mather, London
Dove Brand
"Smile",
"Big Smacking Kiss"
  • Corporate Name of Client:
    Unilever
  • Client Account Directors:
    Steve Miles
    Fernando Machado
  • Agency Account Directors:
    Stephane Orhan
    Vicki Konecki
  • Agency:
    Ogilvy & Mather , London
  • Chief Creative Officer:
    Gerry Human
  • Executive Creative Director:
    Gerry Human
  • Creative Director:
    Christine Jones
  • Copywriters:
    Holly McNish
    Christine Jones
    Giles Montgomery
  • Agency Producer:
    Maja Mcintosh
  • Recording Studio:
    Jungle , London
  • Audio Engineer:
    Graeme Elston
  • Artiste:
    Hollie McNish
  • Description of the Project:
  • Hollie McNish is the UK’s Slam Poetry champion. Her spoken-word performances, featured on the BBC and at the Glastonbury music festival, encourage women to think critically about body image and find the beauty in themselves. And Dove agrees. Our brand mission is to make every woman in the world feel beautiful. So we commissioned Hollie to write and perform these poems, because what better way to inspire real women to find their beauty than through the words of a real woman who’s found it in herself?