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Finalist

Entrant: Loducca, São Paulo
Easy Way Language Center
"Easy Way Subtitles"


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  • Plug-In:
    No
  • Corporate Name of Client:
    EASY WAY LANGUAGE CENTER
  • Client Account Director:
    Sérgio Veiga
  • Agency Account Director:
    Wilson Negrini
  • Agency:
    Loducca , São Paulo
  • Creative Directors:
    Guga Ketzer
    Cássio Moron
    Fábio Saboya
    Sérgio Mugnaini
  • Copywriter:
    Raphael Franzini
  • Programmers:
    Raphael Franzini
    Vitor Manfredini
  • Design Company:
    Loducca , São Paulo
  • Design Director:
    Gustavo De Lacerda
  • Description of the Project:
  • Brazil's economic boom is attracting many students and professionals to the country. As most of the foreigners don't speak Portuguese, they can't understand local TV shows. So, Easy Way Language Center decided to make their lives a little easier by creating a web service that combines Closed Captioning technology with Google Translate to provide subtitles for Brazilian TV in any language. So far, over 1MM lines of subtitles were translated on the website and all classes are sold out.