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Design
Poster Campaign

Bronze Winner


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Entrant: Ogilvy & Mather, New Delhi (Gurgaon)
WWF India
"Panda",
"Hippo",
"Bear"
  • Corporate Name of Client:
    WWF India
  • Client Account Director:
    Madhur Das
  • Agency:
    Ogilvy & Mather , New Delhi (Gurgaon)
  • Executive Creative Director:
    Ajay Gahlaut
  • Creative Directors:
    Gaurav Nautiyal
    Jossy Raphael
    Nitin Srivastava
  • Copywriter:
    Anu Gulati
  • Art Director:
    Umesh Baldaniya
  • Design Company:
    Ogilvy & Mather , New Delhi (Gurgaon)
  • Illustrator:
    Umesh Baldaniya
  • Concept/Cultural Reference:
  • TREES SAVE WILDLIFE. WILDLIFE SAVES TREES.
    
    Trees and wildlife both need each other to survive. WWF wanted to convey this as part of their message about protecting the environment. We found a simple graphic solution by making trees look like endangered animals.