Grand LIA   |   Winners   |   Finalists

Design
Direct Marketing - Business-to-Business Campaign

Silver Winner

Entrant: M&C Saatchi, Sydney
Noise International
"The Art of Noise for Droga 5",
"The Art of Noise for McCann",
"The Art of Noise for Leo Burnett"
  • Corporate Name of Client:
    Noise International
  • Account Manager:
    Samantha Pugh
  • Advertising Agency:
    M&C Saatchi, Sydney
    Mark , Sydney
  • Executive Creative Director:
    Ben Welsh
  • Creative Director:
    Hamish Stewart
  • Associate Creative Director:
    Josh Bryer
  • Copywriters:
    Josh Bryer
    Hamish Stewart
  • Art Director:
    Gustavo Vampre
  • Print Producer:
    Zabrina Wong
  • Design Director:
    Matt Willis
  • Interactive Developer:
    Christian Schlosrich
  • Digital Producer:
    Jennifer Ngu
  • Technical Lead:
    Roger Chapman
  • Graphic Designer:
    Wing Lau
  • Typographers:
    Gustavo Vampre
    Wing Lau
  • Concept/Cultural Reference:
  • TASK:
    Noise International is a sound studio based in Sydney. Our task was to help make them top-of-mind for agency creatives.
     
    INSIGHT:
    Life in advertising has plenty of ups and downs.
     
    APPROACH:
    Demonstrate how well Noise understands creatives’ audio needs. Not just for ads, but on a deeper level: in their work lives. Build an interactive soundboard that demonstrates Noise’s understanding of life in advertising, using their expertise in sound. Simple proof that Noise can deliver sound for any advertising situation.