Grand LIA   |   Winners   |   Finalists

Non-Traditional
Pet Products/Care

Silver Winner

Entrant: Y&R, Mexico City
+KOTA Adoption Service
"Ownerless Dog"
  • Corporate Name of Client:
    +KOTA
  • Client Account Director:
    Isaac Tawil Abadi
  • Agency Account Director:
    Lorena Ramos
  • Agency:
    Y&R , Mexico City
  • Global Chief Creative Officer:
    Tony Granger
  • Chief Creative Officers:
    Esteban Sacco
    Rafael Barthaburu
  • Group Creative Directors:
    Manuel Ortiz
    Francisco Hernandez
  • Creative Directors:
    Manuel Ortiz
    Francisco Hernandez
  • Associate Creative Director:
    Eumir Martinez
  • Copywriters:
    Diego Garcia
    Ricardo Aleman
  • Art Directors:
    Antonio Ramos
    Eduardo Ramirez
  • Production Company:
    HOME , Mexico City
  • Director:
    Luis Villalobos
  • Executive Producer:
    Ari Garza
  • Description of the Project:
  • +KOTA IS THE BIGGEST PET STORE RETAIL IN MEXICO WITH MORE THAN 240 STORES, IN HTEIR ATTEMPT TO SUPPORT DOG SHELTERS THEY DECIDED TO LAUNCH A LOW BUDGET CAMPAIGN IN THE MOS IMPORTANT CITIES OF THE COUNTRY .